LinkedIn Profile and About Worksheet

[Instructors: We’ve provided a blank student worksheet at the bottom of this post.]


Millions of employers use LinkedIn to find new hires, so completing a LinkedIn Profile and About section—a textbox at the top of the LinkedIn Profile that acts as an overview of your skills and abilities—is a mandatory aspect of any job search. Examine the sample below. Then use the worksheet to compile information you’ll need to create a compelling LinkedIn Profile, including the About section (formerly called Summary).

LinkedIn Profile and About Example

Element Element Purpose/Specifications Example
Headline (220 characters maximum)


Answer What are you doing now? and What do you hope to do? UNC Econ Major and Aspiring Financial Analyst Seeks NGO Internship
Summary (2600 characters maximum) Describe what motivates you, what you’re good at, and what you hope comes next: Tips:

  • Use industry specific words
  • Write in 1st person
  • Explain your current situation
  • Use short paragraphs
  • Include info about non-work life
  • Add media (links to files, images, videos, résumé)
I’m a senior in Econ at UNC with a passion for numbers and analytics and strong desire to work in a company that practices effective altruism. As a member of my school’s investment club, my research prowess helped increase our investment return by 18%, which helped fund a local food bank. Currently I’m finishing up my degree and working 20 hours/week gathering and analyzing data for a green funding organization. When I’m not working, I play tennis at a ranked amateur level.

A skilled writer and great communicator, I’m actively looking for an internship in a company that believes we can save the planet by funding the right kinds of organizations. I’m anxious to do my part.

List experience (jobs, internships, volunteering, pro sports) Include complete information for each entry (name of company; location; title; dates worked) Marin Bank & Trust, Marin, CA. Wealth Management Intern, 2021-2022.
Include any computer-related skills/knowledge, languages. Skills are broken into these areas:

  • Top Skills
  • Industry Knowledge
  •  Tools & Technologies
  • Interpersonal Skills
  • Other Skills
  • Strong analytical and financial modeling skills
  •  Proven strategic thinker
  •  Excellent presentation skills
  • Honed ability to influence and persuade
  • Developing knowledge of ERP systems and related technologies
  • Good understanding of Sarbanes-Oxley
Education information School, degree(s), major/minor, certificates


Clemson University, BS, Marketing, School of Business, 2022.




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